But There’s No Pomegranate Juice In This Coffee
Do cool ads make a cool product? We shall see...
The folks over at PomWonderful are at it again and have been kind enough to send me some samples of POMx, their new iced coffee. Since Heather, Aaron, and I are BIG coffee lovers, we were very excited to give these iced coffees a try. Adding to the excitement is that these coffees are not only good tasting but are good for you as well, chock full of antioxidants. Reading right from the bottle’s label:
Stimulating health benefits include POMx an ultra-potent, 100% pure polyphenol antioxidant extract. Every smooth sip is masterfully brewed from ethically sourced Rainforest Alliance Certified, premium Italian-roasted Arabica beans, then blended with reduced fat milk for a heavenly, creamy taste.
Well you just have to be impressed with a statement like that. We love healthy, environmentally friendly products, but being a person who works in marketing, I know that pretty words do not necessarily make a pretty product. The proof is in the pudding, or rather, in this case, the iced coffee. The only way to know for sure is to give it a try.
We received two samples each of the Chocolate and Cafe au Lait flavors along with a letter that said they enclosed a coupon for a free Vanilla version, but alas, no coupon was enclosed. So this taste test will be for the two flavors that we did receive… Continue reading